Privacy policy

Privacy Policy – BLACKHYPE

Updated on: 26/11/2024

BLACKHYPE is committed to protecting the personal information you provide to us. Please read this Privacy Policy carefully, as it explains who we are, how and why we collect, store, use, and share your personal information, and what rights you may have.

1) Who we are

This website is operated by:

  • Legal entity: BLACKHYPE LLC
  • Trading name: BLACKHYPE SPORTS
  • Address: 1160 HERON SOUND DR, APOPKA FL 32703-6239, United States
  • EIN: 334159677
  • Support email: support@blackhypeworld.com
  • WhatsApp (optional): +48 453 916 521

For the purposes of applicable data protection laws (including, where applicable, the EU GDPR and the UK GDPR), BLACKHYPE acts as a data controller in relation to the personal information we collect and process.

2) How to contact us

If you have questions about this Privacy Policy or how we process your personal data, please contact us:

  • Email: support@blackhypeworld.com
  • Address: 1160 HERON SOUND DR, APOPKA FL 32703-6239, United States

3) How we collect your personal data

We may collect personal data:

  • Directly, when you:
    • place an order;
    • create an account;
    • complete forms (contact, support, etc.);
    • contact us by email/WhatsApp;
    • submit reviews or media (where available);
    • participate in surveys or promotions (when available).
  • Automatically, through your use of the Site (cookies and similar technologies), such as browsing and interaction data.
  • From third parties, such as:
    • payment processors (cards, PayPal, Shop Pay, Apple Pay, Google Pay, Klarna);
    • carriers and shipment tracking providers;
    • analytics and marketing platforms (e.g., Meta, Google);
    • customer support and email service providers (where applicable).

If you do not provide certain data when requested (for example during checkout), we may not be able to complete your order or provide support.

4) What personal data we collect

The personal data we collect depends on how you interact with us and may include:

  • Identification: first and last name, username/account ID.
  • Contact: email, phone/WhatsApp, shipping address.
  • Order and transaction: items purchased, order history, order status, delivery communications.
  • Payment: information required to process payments (typically handled by payment providers). We do not store full card details; payment processing is handled by the payment processor.
  • Technical data: IP address, browser, device, operating system, approximate timezone, logs.
  • Usage data: pages visited, clicks, time on site, events on the site.
  • Marketing and preferences: communication preferences, ad/email interactions.
  • User-generated content: reviews, comments, photos/videos you voluntarily submit.

Sensitive data: We do not routinely collect special categories of personal data (such as health, biometrics, religion, politics) or criminal conviction data.

5) Children’s privacy

Our Site is not intended for use by children. We do not knowingly collect personal data from children. If you believe we have collected personal data from a child by mistake, please contact us.

6) Purposes and legal bases for processing

We process personal data only when we have an appropriate legal basis, which may include (where applicable):

  • Contract: to process and deliver your order, manage payments, provide support, and send essential communications.
  • Legitimate interests: to improve the Site, prevent abuse, measure performance, and develop our business (provided your rights do not override these interests).
  • Legal obligation: to comply with tax, accounting, consumer protection, and other legal requirements.
  • Consent: for non-essential cookies and certain marketing activities where required by law.

Examples of how we use data:

  • create and manage your account;
  • process orders, payments, and deliveries;
  • send order updates, tracking and customer support communications;
  • respond to questions and requests;
  • prevent fraud and protect the Site;
  • send marketing (when permitted) and measure campaign results;
  • improve browsing experience and Site performance.

7) Sharing your data with third parties

We may share personal data with suppliers and partners only when necessary to operate the Site and provide services, such as:

  • Payments: payment processors (card, PayPal, Klarna, Apple Pay, Google Pay, Shop Pay).
  • Delivery and tracking: carriers and logistics partners (e.g., DHL, CTT Express, Huaya Express, or equivalent carriers depending on route and destination).
  • IT and infrastructure: hosting, security, technical support, email and customer service tools.
  • Marketing and analytics: Meta (e.g., Pixel), Google (e.g., Analytics), and similar platforms for ad measurement and optimization.
  • Legal compliance: public authorities, regulators, courts, where required by law.
  • Business changes: in the event of a merger, acquisition or asset sale (with confidentiality measures).

We require service providers to protect personal data and process it in accordance with applicable laws.

8) International transfers

Because we operate internationally, your personal data may be transferred to and processed in countries other than your own. Where required, we implement safeguards for international transfers, such as appropriate contractual clauses and other protections.

9) Cookies and tracking technologies

We use cookies and similar technologies to:

  • enable core Site functionality;
  • remember preferences;
  • analyze performance (e.g., Google Analytics);
  • deliver and measure advertising (e.g., Meta Pixel).

You can set your browser to refuse cookies or alert you when cookies are being used. If you disable essential cookies, some parts of the Site may not function properly.

Where required by law, we will request your consent before using non-essential cookies.

10) Marketing

We may send you marketing communications if you opted in or where permitted by law (for example, based on legitimate interests in certain cases). You can opt out at any time:

  • by using the unsubscribe link in our emails (where available); or
  • by contacting us at: support@blackhypeworld.com

Even if you opt out of marketing, we may still send essential communications about orders, shipping, and customer support.

11) Security of personal data

We implement appropriate security measures to protect personal data against accidental loss, unauthorized access, misuse, alteration, or disclosure. Access is limited to those who need it for legitimate business purposes.

12) How long we keep your personal data

We keep personal data only for as long as necessary to fulfill the purposes described in this Policy, including legal, accounting, and reporting obligations. In some cases, we may anonymize data for statistical purposes and use it in aggregated form.

13) Your rights

Depending on your location (for example, EU/UK and other jurisdictions), you may have rights such as:

  • access your personal data;
  • correct inaccurate data;
  • request deletion (where applicable);
  • restrict or object to processing (in certain situations);
  • data portability (where applicable);
  • withdraw consent (where processing is based on consent);
  • opt out of marketing at any time.

To exercise your rights, contact us at support@blackhypeworld.com. We may request information to confirm your identity and locate your data.

14) How to make a complaint

If you have concerns or complaints, please contact us first at support@blackhypeworld.com.

Depending on your location, you may also have the right to lodge a complaint with a local data protection authority.

15) Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will publish the updated version on this page and adjust the “Updated on” date when relevant changes are made.